Apple steps up its effort to emphasize its economic impact

Cook reiterated that point during the CNBC interview, along with Apple's claim that it has created 2 million jobs in the USA, 80,000 of which are directly at Apple and the rest coming from suppliers and software developers for the company's app ecosystem.

Cook has said that Apple makes its products in China because that country has "skill" that comes from its focus on manufacturing. He said the company wants to grow its employee, developer and manufacturing base.

"I'm proud to tell you that we're creating an advanced manufacturing fund", Cook told Cramer from Apple's Cupertino, California headquarters. "And so you can bet we're going to be hiring thousands of employees in the future". Cook announced the opening of the Texas plant in 2012, along with a $100 million investment, close to two years after President Obama asked Apple founder Steve Jobs what it would take to manufacture iPhones in the United States. "You'll see us bring things to market in all of those areas across this year".

Apple's push to create more manufacturing jobs aligns with its plans to hire across the board, including outside its own walls for positions in app development, among others. How do we grow manufacturing? At the very same time that Cook was talking up the 2 million jobs in the U.S., Apple launched a new website covering this topic in detail as noted in our cover graphic.

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Apple is also focusing on the creation of jobs and investments in the developer community, with more to be announced in the summer, most likely at the upcoming Worldwide Developers Conference. "I got a call from Tim Cook at Apple", Trump said in late November.

Cook did not however say that Apple would repatriate cash back into the United States if Trump's tax proposal was enacted. Cook said Apple employs a total of 6,000 people in Austin, in positions including engineering, financial services and customer support.

"You look to find common ground; if you don't show up, I think that is the worst scenario because then you are quiet, and it doesn't do your cause any good".

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